Responding Appropriately to Rob Bell

I have not commented on the Rob Bell controversy mostly because it is a classic example of modern, capitalist, marketing campaign hype by a megachurch star/businessman. If you conclude from that assessment that I do not take Rob Bell seriously as a writer and theologian, you would be correct. So to respond with serious exegetical, philosophical and theological arguments to a marketing campaign would be inappropriate.

Fortunately, however, someone with some real creativity has responded to Rob Bell in a completely appropriate manner: humor.

Below is the Rob Bell video promoting his new book, Love Wins. If you have not seen it yet, you must watch it first in order to appreciate what follows.



Now for the response. (HT to The Brooks at City of God.)

Robbed Hell - C.A.S.T. Pearls Presents from Canon Wired on Vimeo.

A brilliant, pitch perfect, piece of satire. Nothing left to say.